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Frequently Asked Questions

Everything you need to know about creator discovery, smart contracts, milestone escrow, and payouts.

What is UGC (User-Generated Content)?

UGC (User-Generated Content) refers to authentic video or photo assets created by real consumers, creators, or brand advocates rather than polished studio agencies. Modern UGC videos (such as TikTok Reels, Unboxings, Testimonials, and Product Demos) convert up to 4x higher on social ads because they feel genuine, relatable, and trustworthy.

What is Tech UGC?

Tech UGC is user-generated content specifically crafted for software platforms, SaaS products, mobile apps, and tech hardware. Instead of generic lifestyle videos, Tech UGC creators produce screen-recordings, live UI walk-throughs, feature tutorials, onboarding teardowns, and authentic founder/user reviews that simplify complex tech value propositions.

What is CreatrHub?

Creatrhub is a UGC (User Generated Content) Centralised Marketplace built to connect UGC Creators to Brands while fulfilling the end-to-end UGC lifecycle, saving businesses time and money.

How do I get started as a brand?

Define your goals, budget and content style in minutes.

How does the AI contract and automated review system work?

When you create a project on CreatrHub, our integrated AI engine drafts an industry-standard contract covering intellectual property, usage rights, and deadlines. The system monitors milestones automatically and alerts both parties when reviews or revisions are required.

How long does delivery take?

Most projects are completed within 7-14 days, depending on workflows.

How does escrow payment keep my brand safe?

When you hire content creators on our platform, your funds are deposited securely into an escrow account. The creator sees that the project is funded and begins production, but the funds are only released to them after you review and approve the final video assets.

Is UGC actually effective for tech scale ups and B2B products?

Absolutely. B2B and tech scale ups use UGC to simplify complex value propositions through product walk-throughs, UI overviews, and authentic founder/user reviews that build immense trust.